Macworld Conference & Expo Celebrates 24(th) Successful Year

February 1, 2008

Macworld Conference & Expo Celebrates 24(th) Successful Year

FRAMINGHAM, MA. – January 22, 2008 – IDG World Expo today announced the successful completion of the 24th Macworld Conference & Expo®, which drew 10 percent more attendees than the 2007 event, featured hundreds of new product announcements, and hosted 475 technology companies that filled the Moscone Center. Next year’s Macworld Conference & Expo is scheduled to take place January 5-9, 2009 at Moscone Center in San Francisco.

“This year’s event included great enhancements with more exhibits and conference programming, and attendees responded very enthusiastically,” said Paul Kent, vice president, IDG World Expo. “Macworld has truly become a central place where attendees can learn, network and do business every year. Our goal is to make each show better than the last, and we’re thrilled that we achieved that goal with this year’s event.”

The editors of Macworld magazine sought out the most innovative products at this year’s Macworld Conference & Expo and selected eleven products that highlighted the commitment Macintosh developers have for the platform. Winners of the Best of Show Awards included: Photoshop Elements – Adobe; MacBook Air – Apple; Guitar Hero III – Aspyr; BusySync – BusySync; Eye-Fi card – Eye-Fi; Flow – GridIron Software; Dictate – MacSpeech; NEC MultiSync LCD3090WQXi – NEC; OmniFocus – Omni Group; Parallels Server – SWSoft; and VectorDesigner – TweakerSoft.

“Every year Macworld Conference and Expo is a showcase for the most innovative new technologies on the planet, and this year was no exception,” said Chris Breen, Senior Editor, Macworld Magazine. “We saw numerous mind-blowing new products from companies large and small. It goes to show you just how creative and innovative the entire market surrounding Apple really is.”

The conference program featured more than 200 Mac industry luminaries who addressed some of the most popular Mac topics in standing-room-only sessions. Highlights of the conference program included: new two-day training classes on Final Cut Studio, Aperture, Adobe™ Creative Suite and Filemaker; a session exploring Apple’s new Mac OS X version 10.5 Leopard operating system; new MacIT sessions specifically for IT professionals deploying Apple technology; the exciting debut of “A Day At The Office: Microsoft® Office 2008”; and the enhanced Macworld Educator Academy. This year’s Macworld also featured significant new show features, including a live Podcast Studio, an enhanced Digital Photography Experience and a state-of-the-art music studio.

For more information about Macworld Conference & Expo, please visit http://www.macworldexpo.com .

About Macworld Conference & Expo

Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world’s most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as prosumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and prosumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information or to register for the event, please visit the Web site at http://www.macworldexpo.com , or call (800) 645-EXPO. For exhibiting opportunities, please contact Annie Rice McKnight at (508) 424-4839 or annie_rice@idg.com or Ron Moreau at (508) 424-4804 or ron_moreau@idg.com. For sponsorship opportunities contact Ellen Boland at (508) 988-7830, or ellen_boland@idg.com.

About IDG World Expo

IDG World Expo ( http://www.idgworldexpo.com ) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo’s portfolio of conferences and events includes Entertainment For All™ (E For All™), E3 Media & Business Summit, GreenXchange Xpo™, LinuxWorld Conference & Expo®, Macworld Conference & Expo® and Next Generation Data Center™ (NGDC™). IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.


Consolidated European ERP Market Records Healthy Growth; On-Demand Revolution Looms, Says IDC

February 1, 2008

Consolidated European ERP Market Records Healthy Growth; On-Demand Revolution Looms, Says IDC

COPENHAGEN — JANUARY 21, 2008 – The EUR6.4 billion Western European ERP application market had a revival in 2006 with 7% growth in license and maintenance. “Oracle’s rebound in 2006 and solid performances of most of the top 10 vendors contributed to this recovery of the European ERP market. The improved economic conditions in the large economies in continental Europe also drove growth,” said Bo Lykkegaard, program manager, European Enterprise Applications and Services at IDC. In 2006, the five largest ERP vendors in Western Europe were SAP, Oracle, Sage, Microsoft, and Infor, and their combined market share amounted to 69% of the entire market.

The ERP on-demand segment saw 63% growth in 2006, but with insignificant impact on overall market growth due to the small base. “IDC expects on-demand ERP applications to gain importance over the next five years. While customers might not ask for ERP on-demand today, the changes caused by new delivery models and technologies will transform the ERP market as we know it. New business and delivery models, new partnerships, and focused Rshould be key investment priorities for ERP vendors in 2008,” said Lykkegaard

Based on a strategic review of the top 10 vendors in terms of opportunities and challenges, IDC recommends three strategic priorities. First, for vendors to prepare for new business models, delivery models, and licensing models. Second, to invest aggressively in the broader partner ecosystem to improve market coverage and implementation capacity, and to reduce market risks. Third, to focus Rinvestments to ensure market-leading innovation, which is the only path to double-digit growth.

The study, Western European ERP Applications Competitive Analysis 2007 (IDC #LC01Q, January 2008), analyzes the Western European ERP applications market, including size and growth of individual country markets, and ranks vendors by country, functional area, company size, and deployment model. The Future Outlook section reviews opportunities and challenges of the top 10 ERP vendors and the study provides essential guidance on key strategic priorities for ERP vendors.

About IDC
IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 900 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 90 countries worldwide. For more than 43 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events company.

All product and company names may be trademarks or registered trademarks of their respective holders.

IDC, 389 Chiswick High Road, London, London W4 4AE United Kingdom


IDC Predicts the Number of Worldwide Mobile Workers to Reach 1 Billion by 2011

February 1, 2008

IDC Predicts the Number of Worldwide Mobile Workers to Reach 1 Billion by 2011

FRAMINGHAM, MA – JANUARY 15, 2008 – Pressure on companies to provide work/life balance programs for employees combined with advances in mobile technologies is increasing the number of mobile workers in the U.S. and around the world. By year-end 2011, IDC expects nearly 75% of the U.S. workforce will be mobile.

The current generation of workers is demanding more flexibility and mobility in their schedules. They also have a higher comfort level with technology in general, including remote access technologies and mobile devices. The proliferation of high speed networks, widespread public Wi-Fi hotspots, and fixed-mobile convergence (FMC) technology now allows employees to work effectively from almost anywhere.

In addition to meeting the demands of today’s workforce, enterprises are deploying mobile solutions to meet both horizontal and vertical industry needs driven by increasing business response time as well as to help reduce corporate space (and leasing) requirements. Organizations deploying mobile solutions enjoy a strategic competitive advantage over their competitors who have not invested in integrating mobility into their cultural roadmap.

“Although mobility deployments can bring a number of benefits to companies, they also bring risks associated with sensitive data sitting on small devices that can be easily lost,” said Stephen Drake, program director, Mobile Enterprise Services. “Developing a plan around managing and securing devices should be part of any large mobility deployment.”

Regional comparisons indicate that the U.S. workforce has the highest percentage of mobile workers at 68% in 2006. However, Japan’s penetration rates will increase the most during the forecast period with mobile workers accounting for nearly 80% of the workforce by year-end 2011, up from 53% in 2006.

The IDC study, Worldwide Mobile Worker 2007-2011 Forecast and Analysis (IDC #209813), provides a worldwide five-year mobile worker population forecast through 2011 and analysis across 3 major worker categories and 13 subcategories in 5 regions: the United States, Western Europe, Asia/Pacific (excluding Japan), Japan, and the rest of the world (ROW).

For more information or to purchase this report, please contact IDC Sales at 508-988-7988 or sales@idc.com.

About IDC
IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 900 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 90 countries worldwide. For more than 43 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events company. You can learn more about IDC by visiting http://www.idc.com .

All product and company names may be trademarks or registered trademarks of their respective holders.


24(th) Annual Macworld Conference & Expo Kicks Off Next Week in San Francisco ; Record crowds anticipated for premier Mac industry event featuring largest-ever conference program and innovations from more than 450 exhibitors

February 1, 2008

24(th) Annual Macworld Conference & Expo Kicks Off Next Week in San Francisco ; Record crowds anticipated for premier Mac industry event featuring largest-ever conference program and innovations from more than 450 exhibitors

FRAMINGHAM, MA – JANUARY 11, 2008 – IDG World Expo, the leading producer of world-class tradeshows and events, today announced that Macworld Conference & Expo® will open its doors next week at San Francisco’s Moscone Center. With a 10 percent increase in pre-show registrations over Macworld Conference & Expo 2007, this year’s event promises to be the largest single gathering of creative professionals, IT managers, small business owners, and Mac enthusiasts in years. Combining five days of in-depth training and educational content for all skill levels with the latest innovations from more than 450 exhibitors, Macworld offers attendees an unprecedented opportunity to learn from industry experts, discover new solutions and see the coolest products in the Mac marketplace all under one roof.

This year, the exhibit floors in the West and South Halls of the Moscone Center will include the debut of several new features, including a “Podcast Studio,” where several popular online media professionals will broadcast life from the show floor and the “ Microsoft Blogger Lounge,” a dedicated area for bloggers, podcasters, and active forum members to share their experiences with the rest of the Mac community. In addition, Macworld is hosting a Mac Developer Pavilion in Moscone South, as well as the new Mac Developer Boulevard in Moscone West, where attendees can discover dozens of innovative new companies displaying Mac products for the very first time. On the show floor, attendees can find, test drive, and purchase the latest Mac products and services designed to improve productivity, business results and the home computing experience from leading companies such as B&H Photo Video Pro Audio, Belkin, Cannon USA, Epson America, FileMaker, Harman Multimedia, HP, Microsoft, NEC, Parallels, Samsung, Quark, VM Ware, XtremeMac and others. The Exhibit Hall is open Tuesday, January 15, at 11:00 a.m. PT through Friday, January 18, at 4:00 pm PT.

During this year’s Macworld conference program, which runs from Monday through Friday, January 14-18, 2008, more than 5,000 people will receive education and advanced training on a series of top-notch educational sessions, workshops, and hands-on labs. Macworld 2008 highlights include:

Feature Presentations: Macworld Senior Editor Christopher Breen, New York Times technology columnist and Mac industry luminary David Pogue, and Chicago Sun-Times columnist and Macworld Editor Andy Ihnatko will all be participating in this year’s event as featured presenters. Additional presentations include the Macworld Best of Show 2008 presented by Macworld magazine. Feature Presentations are open to all registered attendees.

Specialty Programs: This year’s conference agenda includes several specialty programs, including A Day at the Office: Microsoft Office 2008. Macworld attendees will witness the grand unveiling of Office 2008 before it hits store shelves––this day-long series of sessions will enable attendees to learn from Microsoft’s Macintosh Business Unit (MacBU) about the new features and improvements in Office 2008.

Digital Photography Experience: The Digital Photography Experience is dedicated to comparisons, hands-on demonstrations, training, tips and techniques on everything from cameras and printers to hosting services, asset management and more. New this year is the Digital Photography Safari where attendees bring their own digital cameras and laptops and learn how to use their own equipment in real-world photo shoot situations, as well as get advice on editing, organizing, sharing and archiving images.

Dream Studios: Making Music with the Mac: Sponsored by harman/kardon, Berklee College of Music presents its “Dream Studio,” a state-of-the-art music studio filled with Mac hardware and software to help bring musical vision to life. The “Dream Studio” will feature a self-guided tour, music production demonstrations and daily lectures led by Berklee faculty.

The John Lennon Bus: The brand new John Lennon Educational Tour Bus will be making its debut at Macworld as it kicks off its 11(th )anniversary. Take a tour of this completely revamped non-profit mobile recording and multimedia studio or stop by to learn how celebrated artists have used the Bus to work with students to record their own music and video projects with the products and solutions found on board, including Logic, Reason, Final Cut Pro, Live 6 and JVC Pro video cameras.

MacIT Conference: Broaden your understanding of Mac administration by participating in the largest gathering of Mac IT managers. Designed to encourage meetings with field experts and collaboration between peers, MacIT offers 19 invaluable technical sessions over three days highlighting both Apple and essential third-party IT applications. Multiple tracks focus on Mac OS X Administration, Mac OS X Security, Open Source Solutions and Scripting for Mac OS X, as well as advice on how to leverage Apple Products for Enterprise Solutions.

Market Symposiums: Focused on innovative new business tools, including Podcasting, Photoshop, and New Media, this conference features 18 unique day-long Market Symposiums that will cultivate enterprising solutions for Mac users looking to improve their work and grow their business. Topics will include: Launching a Successful Web site; QuickTime, MPEG 4 and Flash Video; and Producing Your Podcast.

Power Tools Conference: Thirty-six separate two-day immersion sessions are designed to help professionals get the most out of specific Mac applications and tools. These conferences include specialized tracks for digital photography, graphic design, and small business owners, and will cover topics ranging from Aperture and Final Cut Studio to Mac OS X.

Users Conference: Renowned for its broad array of subject matter and lively in-depth sessions, the Users Conference provides expertise on diverse topics for new Mac users to the savviest veterans. Topics for 2008 include: Real World Mac Troubleshooting; Advanced Digital Story Telling and How to Get Your Movies Ready for View on iPhone and TV; Best of Leopard OS X Hints; iLife Mastery; iPod Fully Loaded; Podcasting Studio; Make Your Business Stand Out with iWork; and Make Your Own Games on the Mac.
Macworld Educator Academy Conference: Offered by Computer Using Educators (CUE) and IDG World Expo, the Educator Academy Conference will feature expert educators demonstrating current applications of technology to engage students, enhance achievement and impact learning in new and powerful ways. The two-day Educator Academy will include “The Why” sessions focused on broad issues and thought leadership, as well as “The How” sessions focused on implementing strategies and successes, as well as ideas and best practices from teachers, administrators and students alike. The Conference will also feature several hands-on workshops throughout the week focused on the needs of K-12 educators.

For more information or to register for the event, please visit http://www.macworldexpo.com .

About Macworld Conference & Expo
Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world’s most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as prosumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and prosumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information or to register for the event, please visit the Web site at http://www.macworldexpo.com , or call (800) 645-EXPO. For exhibiting opportunities, please contact Annie Rice McKnight at (508) 424-4839 or annie_rice@idg.com or Ron Moreau at (508) 424-4804 or ron_moreau@idg.com. For sponsorship opportunities contact Ellen Boland at (508) 988-7830, or ellen_boland@idg.com, or Michelle Mohr at michelle_mohr@idg.com, or 508-424-4855.

About IDG World Expo
IDG World Expo ( http://www.idgworldexpo.com ) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo’s portfolio of conferences and events includes Entertainment For AllTM (E For AllTM), E3 Media & Business Summit, GreenXchange XpoTM, LinuxWorld Conference & Expo®, Macworld Conference & Expo® and Next Generation Data CenterTM (NGDCTM). IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.


Microsoft Provides an In-Depth Preview of Office 2008 for Mac At Macworld ; New session offers a full day of training on the Universal version of Microsoft Office 2008 for Mac

February 1, 2008

Microsoft Provides an In-Depth Preview of Office 2008 for Mac At Macworld ; New session offers a full day of training on the Universal version of Microsoft Office 2008 for Mac

FRAMINGHAM, MA – JANUARY 9, 2008 – IDG World Expo, the leading producer of world-class tradeshows and events, today announced that Microsoft® will lead a day-long training session focused on the highly anticipated Universal version of Office 2008 for Mac during Macworld Conference & Expo. The new session entitled, “A Day At The Office: Microsoft Office 2008,” will provide attendees with a unique opportunity to preview and receive training on Office 2008 before it hits shelves. This informative course will be offered on Monday, January 14(th) from 9:00 am – 6:30 pm, and attendees can register by visiting http://www.macworldexpo.com . Macworld Conference & Expo is scheduled to take place January 14 – 18, 2008, at San Francisco’s Moscone Center.

In this day-long series of sessions, software engineers and program managers from Microsoft’s Macintosh Business Unit (Mac BU) will present new Office 2008 features and improvements that promise to simplify work for Office users. The software developers themselves will give comprehensive training and deep insights into each application Word, Excel, PowerPoint and Entourage, as well as demonstrate some of the new functionality that has been integrated across the entire suite. Both new and experienced users will learn how to better manage their information, communicate their ideas with high-impact design, and confidently work across platforms with Office 2008 for Mac.

“The Mac BU’s mission is to deliver the industry standard in productivity applications for the Mac platform and help our customers confidently and compatibly share their work across platforms,” said Sheridan Jones, Group Marketing Manager, Microsoft Macintosh Business Unit. “With Office 2008 we’ve delivered the most Mac-like, powerful and easy to use productivity suite in our 24 years on the platform and we’re excited to unveil it to the largest gathering of Mac enthusiasts in the world.”

Additional features include a Publishing Layout View that allows users to effortlessly create layout-rich documents in Word; Ledger Sheets that enables Excel users to easily handle common financial management tasks on their own; and My Day, a stand-alone application that lets users track priorities and stay on top of daily tasks without having to launch Office’s Entourage personal information manager.

For a complete schedule and descriptions of what’s new at Macworld, please visit http://www.macworldexpo.com .

About Macworld Conference & Expo
Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world’s most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as prosumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and prosumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information or to register for the event, please visit the Web site at http://www.macworldexpo.com , or call (800) 645-EXPO. For exhibiting opportunities, please contact Annie Rice McKnight at (508) 424-4839 or annie_rice@idg.com or Ron Moreau at (508) 424-4804 or ron_moreau@idg.com. For sponsorship opportunities contact Ellen Boland at (508) 988-7830, or ellen_boland@idg.com, or Michelle Mohr at michelle_mohr@idg.com, or 508-424-4855.

About IDG World Expo
IDG World Expo ( http://www.idgworldexpo.com ) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo’s portfolio of conferences and events includes Entertainment For All™ (E For All™), E3 Media & Business Summit, GreenXchange Xpo™, LinuxWorld Conference & Expo®, Macworld Conference & Expo® and Next Generation Data Center™ (NGDC™). IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

For more information, please contact:
Charlotte McCormack
charlotte_mccormack@idg.com
508-424-4837


Energy Insights Predicts Climate Change Issues to Drive Increased Tech Investment in 2008

February 1, 2008

Energy Insights Predicts Climate Change Issues to Drive Increased Tech Investment in 2008

FRAMINGHAM, MA – JANUARY 8, 2008 – Leading independent research and advisory firm, Energy Insights, an IDC company, today announced the release of its annual Worldwide Energy Industry 2008 Top 10 Predictions. According to this new study, climate-focused energy policies, consumer and business concern with climate change, and increasing attention by investors in sustainability will drive energy companies to increase their investments in a range of energy and information technologies including:

* IT systems to measure and manage a company’s carbon footprint
* Software applications to enable participation in carbon trading markets
* Renewable energy technologies, especially wind, but also central solar
* Technologies such as in-home displays that enable energy efficiency programs.

“In an environment of increasing energy demand, rising and volatile energy prices, and policymaker concern over energy independence and security, we predict that energy companies will increase their technology investments to enable initiatives from smart metering and the intelligent grid to enhanced reservoir characterization and higher fidelity seismic imaging,” said Rick Nicholson, vice president of Research, Energy Insights.

Key predictions presented and analyzed in this study include:
* Intelligent grid initiatives will leverage existing investments and target specific problem areas
* Renewable energy will compete as a leading source of new electrical capacity in the U.S.
* Carbon trading markets will begin to take off in North America, eventually surpassing Europe
* High performance computing will be driven to technical limits by seismic processing demands.

To assist energy companies and the vendors that serve this market, Energy Insights annually identifies the top trends that will heavily influence the direction and magnitude of technology investment, management, and evaluation. Energy Insights will discuss these trends in a complimentary Webcast, to be held January 10, 2008. To register for this event, visit http://www.idc.com/getdoc.jsp?containerId=IDC_P16736 or contact Deborah Stark at dstark@idc.com.

To arrange a one-on-one briefing with Rick Nicholson, or other senior analysts at Energy Insights, contact Sarah Murray at 781-794-3214 or sarahbethmurray@gmail.com. In addition, three other Top 10 Predictions reports (Worldwide Oil & Gas Industry, North American Utility Industry, European Utility Industry) are available to qualified members of the media. For more information on obtaining or purchasing these reports, contact info@energy-insights.com.

About Energy Insights, an IDC Company
Energy Insights is based in Framingham, MA and operates throughout the world utilizing IDC’s network of global facilities. Our focus is to provide strategic business technology and application advice for the energy industry. IDC is the foremost global market intelligence and advisory firm with more than 900 analysts spanning over 90 countries. IDC forecasts worldwide markets and trends to deliver dependable service and client advice. IDC is a subsidiary of IDG, the world’s leading IT media, research, and exposition company. For more information, go to http://www.energy-insights.com .


American Love Affair with TVs Grows More Intense, Says IDC

February 1, 2008

American Love Affair with TVs Grows More Intense, Says IDC

FRAMINGHAM, MA – JANUARY 3, 2008 – U.S. consumer interest in flat panel televisions has exploded in the past year while demand for bulkier TV technologies such as rear projection and CRT continues to shrink. For the foreseeable future, the retail and consumer living room landscape will consist primarily of LCD and plasma technologies. More than 60% of respondents to a recent IDC survey indicated that, regardless of price, they believed either plasma or LCD was the best technology for screens of 42 inches or larger.

“Half of our respondents want to experience this newfangled technology called ‘HD’ and they’re willing to replace their CRTs in droves to do so,” said Eric Haruki, research director, TV Markets & Technologies. “More than 35% of respondents want to upgrade their existing TV size – again very likely tied to upgrading from smaller CRTs – while 30% now believe that the time and price is right to make the jump.”

Highlights from the survey include:
* For future TV purchases, LCD technology is heavily preferred over Plasma by the respondent base, 73% to 20%, respectively
* A full third of the respondents plan to buy a 40-49 inch TV for their next set, indicating continued interest in larger TV sizes
* Consumers would rather buy a smaller 1080p TV rather than a larger 720p TV at the same price

Another factor driving the adoption of flat panel TVs is the additive TV market, with people installing TVs in places they might not have considered before. The slim form factor of flat panel TVs permits wall-mounting possibilities in the kitchen, bathroom, bedroom, garage – almost anywhere that a power outlet and a video signal can be accessed.

The IDC study, IDC’s 2007 Consumer TV Survey, Part 1: Demographics and Current TV Preferences (Doc #209546), is the first of two TV survey studies conducted by IDC. Part 1 offers insight into current U.S. TV ownership, with data split by a number of respondent demographics (age, household income level, and gender). This study also provides a variety of cross-tab analyses — whether a particular income group favored a certain TV type, where consumers, in different geographic segments of our country, shopped for their TVs, and why. To purchase these documents, call IDC Sales at 508-988-7988 or email sales@idc.com.

Learn more about IDC’s view on the future of the worldwide TV market during 2008 International CES. IDC, along with DigitalLife, is hosting three consecutive breakfast briefing events featuring more than 25 consumer experts at Wynn Las Vegas on January 7th, 8th, and 9th, 2008. These events are complimentary for consumer device and component vendors, product management and marketing professionals, content and service providers, financial analysts and media. For more information, contact Caroline Dangson at cdangson@idc.com.

About IDC
IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 900 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 90 countries worldwide. For more than 43 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events company. You can learn more about IDC by visiting http://www.idc.com